The Krile Files

What Advertisers Got For Their Money

February 4, 2008 · Leave a Comment

$2.7 million for 30 seconds of air time during the Super Bowl. That’s what advertisers spent. If viewership is any indication, their money was well-spent.

The Most-Watched Super Bowl Ever

The “fast national” ratings for Fox’s telecast of the Super Bowl are in, and they show the most-watched football game in history: 97.5 million viewers were watching the game, topping the previous record of [...]

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